Base Pet Co. came from the idea that cats and dogs are the most common domesticated pets that have been genetically adapted to live alongside people throughout generations. Nowadays, there are more people who treat their pets as friends or even children, whose pets are one of the members of the family. Pet owners are willing to spend more and pay a higher price on outstanding products and services for their pets. As a result, we would like to provide premium quality products to serve the clients, and that is why Base Pet Co. exists.

 

The name Base Pet Co is derived from the phrase "base", which refers to the basis of our lives' pet friends and companions. Moreover, our brand name is “Basepet”, we are able to address the basic pet accessory needs of pet owners and their pets on a daily basis. The background color of Base Pet Co.’s logo and the word of our brand logo, “Basepet” are the same, which is orange color, and it brings the feeling of excitement, friendliness, and warmth. The logos with toy, bone and pet paws were designed to grab customers’ attention and establish brand recognition about our pet company. We also build an authentic brand for the customers in order to enhance their loyalty towards our brand. “Treats for your furry friends” is our tagline, which means we offer necessary pet products to pet owners as they need basic supplies for their pets.